Our Story
Created in 2013, Pro|Gen® Global started off with the wet line Nutrifuse, specially designed for chemically processed hair care. This wet line focused on bringing moisture, softness and shine to the hair. The formula was a success and was re-branded to be available to people with dry and damaged hair. From there, the importance of hair and scalp care was made clear, and Pro|Gen® Global wanted to continue providing high quality products to help people care for their hair health. Over the years, Pro|Gen® Global has worked to expand their catalog of products through various brands.
Who we are
Pro|Gen® Global is a house of brands, each with its unique market, branding, and products. With years of experience in the industry and paving the way in innovation from our distinct brands, Pro|Gen® Global ensures we meet the diverse needs of our customers.
Our mission
We aim to deliver high-quality, natural-ingredient products for your hair and scalp concerns. Caring for the scalp is essential, as it is an extension of the skin. We empower individuals to achieve healthy, beautiful hair and scalp, boosting their confidence.
Our Vision
Our vision is to position the brand in 1-2 years in the hair and scalp care market, catering to a broad audience of both adult men and women. We aim to be a distinct provider of innovative, natural hair care solutions with a focus on the wellness of the scalp and hair, transforming people’s lives.